Gotta say I was thrilled to receive an e-mail from the PR & Administration Team at The Seoul Foundation for Arts and Culture.  As I love learning about festivals world-wide it was a pleasure to get in touch with them and learn first hand about the Hi Seoul Festival.

As one of Asia’s most affluent countries, South Korea lies on the southern half of the Korean peninsula bordering the Sea of Japan and the Yellow Sea.  It embraces its uniquely Asian values of harmony and stability which is clearly reflected in their magnificent Hi Seoul Festival.  With its own distinctive combination of attributes and many historic pasts, the Hi Seoul Festival electrifies the 600 year old capital each year.  Last year 1.45 million people visited the Hi Seoul Festival with nearly 200,000 foreign visitors enjoying the splendour of this extravagant and colourful pageant.

When you check out their website you are visually bathed in a sea of colour which sprinkles and splashes vibrancy all over. The Seoul Foundation of Arts and Culture holds the Hi Seoul Festival over 9 days in May each year.  You just need to see their great promotional video and you’re on the next plane to Seoul; I still can’t get their catchy tune out of my head and humm it everywhere!

Having travelled to Hong Kong many times and all over China with the Dundee University and visited Tokyo and Yokohama in Japan, I’ve always found the Asian cultures most alluring. Sadly I’ve not had the opportunity to visit South Korea but I hope to visit the Hi Seoul Festival one day.

With Asian culture and influence in the world on the ascendancy,  Asian Festivals will come to the fore and the Hi Seoul Festival stands out as one of THE FESTIVAL OF THE FUTURE!